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5 Great Google Fonts in 2023

Finding the perfect font can be the difference between a good design and a great one!

Whether it’s finding that perfect font for your brand or something that stands out or an awesome font for your website, Google has a whole heap of amazing (and FREE) fonts to choose from. So why use Google fonts? Well, the big one is that they are all vetted and maintained by Google, so you know there will always get a good quality font and you won’t have to go to a ‘dodgy’ free font site and risk getting a virus along with your new font. The other big win with Google fonts is that the licence is super simple, so you don’t have to worry about picking the right license depending on usage, traffic or any of the other convoluted things some other font sites decide.

Below are some of our firm favourites and some recent additions that we think will become commonplace in 2023.



A firm favourite here at Purple Cactus Creative. Montserrat is a geometric sans-serif typeface designed by Argentine graphic designer Julieta Ulanovsky and released in 2011. With every font weight you can think of, this is a great clean font.



This is a large-family sans-serif font with its icon ‘W’ you have probably seen this font before but just never knew what it was. Designed by Matt McInerney as a single thin weight, it was expanded into a 9 weight family by Pablo Impallari and Rodrigo Fuenzalida in 2012.



Oswald is a sans-serif font originally developed by Vernon Adams. It was designed with the distinct Alternate Gothic style in mind, made evident by its bold strokes.



It works well for titles and bold headlines and looks fantastic against a contrasting background. Each letterform is nearly monolinear, with optical corrections applied to stroke joints where necessary to maintain an even typographic colour. Jonny Pinhorn and Ninad Kale created the geometric Poppins typeface, which is offered in 18 variations from thin to black.



Rubik is a sans serif font family with slightly rounded corners designed by Philipp Hubert and Sebastian Fischer at Hubert & Fischer as part of the Chrome Cube Lab project. We love this for body text and sub headings.

Check out the full library of Google fonts.

Which is your favourite, or do you have any fonts that you think should be in everyone’s toolkit?

Creative Agency Hertfordshire Purple Cactus